Monthly Archives: December 2023
DISNEY AFRICA BRINGS FESTIVE CHEER FOR LIFT TRAVELLERS
The video can be viewed here: https://youtu.be/8q9l-0EF9mQ
JOHANNESBURG, SOUTH AFRICA (13 DECEMBER, 2023) – The Walt Disney Company Africa’s #MayYourWishesComeTrue campaign continued the festive celebrations this December with a special surprise-and-delight activation aboard the Disney-inspired LIFT airplane.
Over 150 passengers, traveling from Johannesburg to Cape Town were welcomed by “Wish Agents” at their boarding gate at OR Tambo International Airport on 1 December, with each child asked what their wish for Christmas was. With their wishes adorning a special Disney-inspired Christmas tree, the young passengers boarded flight GE123, unaware that a mere two hours later those wishes would be fulfilled.
Behind the scenes the requests were communicated to Disney’s Wish Agents, on standby at Canal Walk Shopping Centre in Cape Town, who swung into action to shop up a storm, wrap the gifts and transport them to Cape Town International Airport in time for the passengers to disembark.
From bicycles, “Disney Princess The Little Mermaid” figurines, Lego® sets to even Spider-man Sony PlayStation 5’s, all the requested wishes came true as passengers disembarked the plane and entered the specially-branded walkway to meet the Wish Agents. In addition, each traveler was gifted a Disney Mickey plush and a subscription to Disney+.
Comments Christine Service, Senior Vice President and General Manager of The Walt Disney Company Africa: “To mark our 100th year anniversary, The Walt Disney Company has been celebrating the fans and storytellers who have sparked the joy and magic that embodies Disney for over 100 years. What better way to cap our year-long celebrations than with this wonderful festive moment, inspired by our “May Your Wishes Come True” campaign.”
“At LIFT we’re all about elevating our travellers’ experiences, and witnessing the pure joy which resulted from this activation was nothing short of spectacular. On behalf of all of us at LIFT, I’d like to thank The Walt Disney Company Africa team for making our passengers’ wishes come true. Our partnership with Disney has been magical and we’re pleased we can bring a sense of fun, wonder, and excitement for the whole family over the holiday period, as we continue to fly our co-branded celebratory aircraft and spoil kids with Disney activity packs”, says Jonathan Ayache, LIFT CEO.
The magical moment kicked off LIFT’s 12 days of Christmas, continuing the festive surprises for all passengers.
For more information, please contact:
For The Walt Disney Company Africa:
Luane Lavery
PR Manager: Disney+ and Studios
For LIFT:
Jessica Gois
Strategic Communications Consultant
About LIFT:
LIFT is operated by Global Aviation Operations (Pty) LTD trading as LIFT. LIFT flights currently operate between Johannesburg, Cape Town and Durban. Global Aviation Operations has been a provider of ACMI (aircraft, crew, maintenance and insurance) services to airlines, locally and internationally since 2001 and is the largest dedicated ACMI specialist in South and Sub-Saharan Africa.
LIFT operates a fleet of Airbus A320 Aircraft, state-of-the-art 4th generation with fly-by-wire control systems, Flight Envelope safety protection and 3B Auto-land certification that allows for safe landings in poor visibility conditions.
About The Walt Disney Company EMEA:
The Walt Disney Company has been in Europe, Middle East and Africa (EMEA) for over 80 years and employs thousands across the region. Between Disneyland Paris and its other iconic brands, including Disney, Pixar, Marvel, Star Wars, National Geographic, 20th Century Studios and ESPN, The Walt Disney Company EMEA entertains, informs and inspires millions of consumers in more than 130 countries through the power of unparalleled storytelling. Disney+, the company’s direct-to-consumer streaming service, is currently available in 60 markets across EMEA.
About Disney Parks, Experiences and Products:
Disney Parks, Experiences and Products brings the magic of The Walt Disney Company’s powerful brands and franchises—including Disney, Pixar, Marvel, Star Wars, ESPN, 20th Century Fox and National Geographic—into the daily lives of families and fans around the world to create magical memories that last a lifetime. When Walt Disney opened Disneyland in Anaheim, California, on July 17, 1955, he created a unique destination built around storytelling and immersive experiences, ushering in a new era of family entertainment. More than 65 years later, Disney has grown into one of the world’s leading providers of family travel and leisure experiences, with iconic businesses including six resort destinations with 12 theme parks and 52 resorts in the United States, Europe, and Asia; a top-rated cruise line with four ships and plans for three more ; a luxurious family beach resort in Hawai‘i; a popular vacation ownership program; and an award-winning guided family adventure business. Disney’s global consumer products operations include the world’s leading licensing business; the world’s largest children’s publishing brands; one of the world’s largest licensors of games across all platforms; Disney store locations around the world; and the shopDisney e-commerce platform.
